Social Media Specialist

JOB DESCRIPTION
CAREERS

The Social Media Specialist for the Robotics Education & Competition (REC) Foundation has energy and passion for the mission and vision of the REC Foundation. This position is primarily responsible for all aspects of the REC Foundation’s social media.

Responsibilities

  • Manage and develop all of the REC Foundation’s multi-channel social media, web, and digital content to increase brand awareness and community engagement
  • Finds ways to innovate, create, and streamline copy and design across multiple communications channels
  • Actively engage, monitor, and respond across all social media channels 
  • Excited about connecting educators with robotics education, competition, and workforce readiness programs to drive STEM forward for the next generation of student-led innovators
  • Expert in all areas of social media and able to act quickly and be informed on news, trends, and best practices
  • Extremely active communicator and superior response rate
  • Develop content and design graphics to support the engagement strategic partners 
  • Create engaging and easy to access internal content working closely with Human Resources and Leadership 
  • Actively research current trends in content marketing areas of focus (social media, digital design, SEO, analytics)
  • Streamline workflows on internal teams to enhance productivity and content engagement
  • Design web graphics and write web content for roboticseducation.org and robotevents.com
  • Create templates and guides for REC Foundation staff to represent our brand within the community
  • Create and manage social media content calendar, web content calendar, and email marketing content calendar 
  • Produce monthly content marketing reports & dashboards for staff and Leadership, providing key findings, recommendations and strategies to amplify content marketing efforts and impact

Requirements

  • Bachelor’s Degree in a related field (strong preference for marketing or communication degree)
  • 3+ years of relevant work experience in communications, marketing, or a related field
  • Content writing, editing, and proofreading experience
  • Acute attention to detail along with outstanding written, verbal, and digital communication skills
  • Expert in digital graphic design & Adobe Creative Suite 
  • Work well with team members of all levels and across departments internally and externally
  • Expert project management skills, like time management, goal-setting, multitasking, and prioritization
  • Able to work weekends and continually monitor and engage on social media platforms
  • Experienced in “working from home” with demonstrated success in remote work
  • Ability to be actively engaged as a remote staff member and key contributor to the organization
  • Excellent problem-solving and critical thinking skills
  • Advanced organizational skills and strong leadership skills
  • Hands-on experience with HTML and content management systems
  • Expert in email marketing platforms like MailChimp
  • Expert in social media management platforms like Sprout Social
  • Expert in all web-based / cloud-based file sharing and productivity tools like Google Workspace, Dropbox, Asana, Microsoft, Slack, and ability to quickly get up to speed on other web-based tools and apps
  • Proficiency in marketing automation technology
  • Expert in SEO/SEM and Google Analytics and other database analytics tools
  • Excellent reporting and administrative skills
  • Able to travel domestically to REC Foundation-hosted events, to the Greenville, TX office as necessary for meetings, and to the VEX Robotics World Championship annually in Dallas, TX 

Salary Range:

  • $50,000 - $55,000

To apply for this job email your details to hr@roboticseducation.org

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